TRL. / THE FIRST COLLECTION

Wear what
matters.

Three ideas. One reminder.
Life is happening now.

CONCEPT PREVIEW

Estimated launch price: £49.99 each. Register interest below. Orders are not open.

Concept mockup of a black hoodie with a small white TRL monogram and red dot on the chest.
01 / BlackFront concept

The TRL. Original

A small mark. A meaning you make your own. The quietest expression of The Real Loss.

£49.99 Estimated launch price
Register interest

Opens a prepared email. Send it to register your interest.

Concept mockup of a black hoodie with You Can’t Win Back Time in large pale lettering across the back.
02 / BlackBack concept

You Can’t Win Back Time.

For the moments that deserve your attention. A bold reminder to be here, while you’re here.

£49.99 Estimated launch price
Register interest

Opens a prepared email. Send it to register your interest.

Concept mockup of an off-white hoodie with Moments Matter More in black lettering and a red accent.
03 / Off-whiteBack concept

Moments Matter More.

The ordinary days. The people beside you. The things that were never small.

£49.99 Estimated launch price
Register interest

Opens a prepared email. Send it to register your interest.

BEFORE THE FIRST DROP

A first look.
Nothing to pay today.

These images are concept mockups, not photographs of finished stock. Colours, print placement and the final design may change.

We’re still confirming the fit, fabric, sizes, supplier and delivery costs. We’ll share those details and the final price before taking any orders.

Registering interest is not a purchase, reservation or commitment to buy.

THE GIVING PLAN / NOT YET CONFIRMED

More than
something to wear.

We’re exploring a donation of 10% of each hoodie’s selling price to a registered charity supporting awareness of gambling harm and people affected by it.

The charity and donation arrangement are not yet agreed. We’ll confirm the beneficiary and exact terms before orders open. The Real Loss Project is not currently a registered charity.

REGISTERING INTEREST

Leave the door open.

Choose a hoodie above to open a prepared email to thereallossproject@outlook.com. You can edit the message before sending. If your email app doesn’t open, email us directly with the hoodie’s name.

Your request asks for one email if that hoodie becomes available. It doesn’t subscribe you to a newsletter. We receive your email address and message only when you send them; clicking a button does not save a registration on this website.

You can withdraw your interest by replying or emailing the same address. Please don’t include personal recovery stories in a shop enquiry.

How we handle your information ↗